(www.myspace.com/riduk)
MySpace is a completely original yet obvious idea with nothing to replace apart from the standard blogging system.
AUDIENCE
Although the most popular audience seems to be the youths, myspace has such a broad appeal that the audience could vary from 13 year old girls to a 70 year old man.
MySpace offers users the chance to have a webpage completely dedicated to themselves and whatever they want to put on it. User "Riduk" uses his space to post videos and blogs that represent his personality. The site gives different sections to write about yourself and your interests and allows you to be interactive with your friends by searching for them, adding them and then being able to leave comments on their space and the pictures and videos they post.
The site also allows you to format your page in whatever way you want using HTML, "Riduk" has reflected his personality in the choice of colours and layout he has used on his page. The site also allows you to have a song to show your style of music. It is completely personalised and democratised.
INSTITUTIONS
Tom, MySpace.
The creator of myspace has become somewhat legend. He uses myspace to advertise MySpace events as well as allow space for other companies to advertise eg. "boltblue.com"
MEDIA
- media player "SOAD - Forest"
- videos "what did i dream"
- photos
- blogs "bowls"
KEY CONCEPTS
- personalisation
- democratisation
- interactivity
- immediacy
- convenience
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